“Cut ties with Man Utd or we will tarnish your brand” – Man Utd fans send warning to club’s commercial partners

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Following Sunday’s protest, Manchester United fans have outlined the next step in the protest against the Glazer family ownership of Manchester United.

A group of Manchester United fans have called on supporters to boycott the club’s commercial partners in protest over the Glazer ownership.

An open letter has been sent to the club’s commercial partners asking them to cut ties with the club or risk damage to their brands.

“Your sponsorship money will be used for debt servicing and dividends. Supporting the Glazers does not support the club. It sustains a parasitical relationship,” the letter said.

“The Glazers engorge on commercial revenue, you exploit the fanbase to access global markets, and fans are left desperate as the club weighed down by debt is unable to marshal its own resources to compete where it should. Supporting the Glazers is therefore an attack on Manchester United Football Club.

“To that end, Manchester United fans will boycott your products, seek to tarnish your brands and support your competitors until you terminate your commercial partnership with the Glazer family.

“United fans have sought every possible avenue since the takeover to improve the situation: from peaceful protesting and open letters, to fan-led share purchase initiatives and consortium bids.

“The Glazers have ignored every attempt. Even after promising to ‘rebuild trust with fans’, Joel Glazer declined to participate in a Fans Forum last week. Desperate, we have been left with no other alternative but to attack what the Glazer family are reliant on: commercial revenue and brand reputation.

“Until then, if you are complicit with the Glazers, you are complicit in the attack of Manchester United Football Club as well as the attempted murder of English football.”

Manchester United have 23 commercial partners ranging from Adidas to Cadbury and Remington.

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